Best known for fast fashion and trendy affordable pieces, H&M introduces The Beauty Department to Canada. Now you can shop for all your beauty and style needs in one place!
Makeup, hair products, and body care will all be part of the collection and for fall the makeup line has everything you need to take your look from “easy mornings to endless nights”. I was given a peek at H&M’s beauty line and I definitely have a favourite product!
The packaging of the collection itself is gorgeous and really feels special and luxe. The product line up is so complete – from concealers, to illuminzers to fun and bold colours – you’ll find anything you’re looking for to create the look you desire.
The gorgeous eye colour palette ($12.99 CAN) has a nice range of all the nudes you may need (and who doesn’t love a good nude palette?).
I’ve been using the darkest colour daily as a subtle day time liner and polishing my look with some of the mid tone shades. It’s nice and compact and I think would be good for travel – especially if you’re travelling a lot of business since this can create an array of office appropriate looks.
The Pure Radiance Powder Blusher ($12.99) picture here in Apricot is actually much more pigmented than in the photo which makes it look a little washed out. I think these would be a great blush for really, really fair skinned people. On me it provided a very subtle wash of colour.
I’ve been using the True Matte Finishing Powder ($12.99) in Warm Beige daily to set my makeup. It’s a great powder for taking away shine and it doesn’t cake at all. Just leaves a nice natural finish.
I haven’t used this pretty nail colour ($6.99) in December Dawn yet but I can see it being very pretty for the holidays!
My favourite product is the Cream Lip Colour ($12.99) in Candy Apple. It’s a GORGEOUS red that I thought wouldn’t suit me at first but I really love how it looks. It glides on really smoothly and the coverage is fantastic.
Overall I’m pretty impressed with H&M’s beauty line. The packaging looks and feels luxe, the price points are affordable and the variety of products and colours is impressive.
Have you spotted H&M’s The Beauty Department yet? We’d love to know what you think!
H&M Beauty department also came to our country recently, and I need some products – I especially like the lipstick you choose!
Xoxo, Nyx
I hope you’re able to get your hands on some of them!
I noticed these on several blogger sites but I would try their nail polish and lipstick. I love your H & M makeup look!
Ursula
http://www.blueridgebeautyblogger.com
Thanks Ursula! <3
I was expecting the H&M makeup to be very inexpensive like the makeup/beauty stuff at F21, but these are higher priced and look like much better quality. The candy apple lipstick is gorgeous. I love the neutral look with red lips that you created!
Thanks Allison! I know what you mean. Truth be told when I first heard the news I didn’t have high hopes but I’m quite impressed!
I can’t wait to try some of the new make up!! It looks so cute!
Hope you’ll be impressed too
Great overview of the collection, I’ve heard so many great things about the powder and eyeshadow palette. xxx
Yes I’ve been reaching for them everyday-surprised myself!
my nearest HnM only has makeup brushes, I guess they are delaying bringing all those goodness here… agh! can’t wait to try them by myself!
do drop by… GreenStory
Have you tried the brushes? I’m curious about the quality.
Very pretty! I tried the nail polish from H&M and I really loved the colour and quality. The blush looks gorgeous
Good to know Megan! Might try the polish soon