With customers becoming more and more product savvy it’s important to educate yourself and make sure you are aware of all the choices you have out there when it comes to products. I test out MANY products and sometimes I too am guilty of blindly trusting the marketing behind them and I believe this is…
Author: Elaine
Elaine Atkins is the founder of Toronto Beauty Reviews, and was editor until 2019. Even as a kid she was always fascinated with beauty and skincare and was often stealing her mom's fashion magazines to read under the covers. Read along to share in her beauty and style journey.
LOCAL FEATURE + GIVEAWAY: Take a beauty pause with PAUSE BEAUTY! {CLOSED}
There are always so many gems to be found in Toronto and I’m so happy that I was introduced to one in the West End of the city: Pause Beauty Boutique. Located in the West End of the city at 991 Bloor Street West in Toronto, Pause Beauty Boutique is a laid back and comfortable…
BEAUTY NEWS: Aveeno’s Newest Brand Ambassador
I think everyone is familiar with Aveeno right? Aveeno is known for simple and effective skincare for the whole family. And you’ve probably seen all the commercials with Jennifer Aniston as their spokesperson / brand ambassador? I think she’s a great fit for the brand. I feel like she’s more approachable than many celebrities out…
FEATURE: SweetGrassSpa
A few weeks ago I was asked back to visit SweetGrassSpa to check out some of their services and makeup line. I had visited them a few years ago to get lash extensions (which I miss!) but this time I went in for a manicure. If you haven’t visited SweetGrassSpa before let me tell you…
FEATURE + GIVEWAY: Beat the heat (and frizz!) with John Frieda {CLOSED}
I think the most popular line in the John Frieda collection is the “Frizz Ease” line. If anyone is able to test out this claim it’s me and my “signature” frizzy (errr curly) hair! I suffer from frizz all the time. No matter what time of year. Actually…the only time I don’t have frizzy hair…
Beauty News: LUSH and HoneyLove team up to save the bees
I have nothing against bees – now I do admit I cringe for fear they will sting me while I’m trying to enjoy the outdoors but generally they mind their business. PLUS they are responsible for honey which I’m a huge fan of 🙂 Honey seems to be the buzz word in beauty products these…
TESTING, TESTING: Rowenta Beauty Professional Titanium Ceramic Iron
As you know I don’t usually take the time to straighten my hair – or really do anything special with it! Part of it is laziness, part is having no time and part is having curly hair that takes forever to style! I was asked to try out the Rowenta Professional Titanium Ceramic Iron so…
ON SCENE: Tips and Tricks from MUFE
Earlier this summer Make Up Forever held a seminar at the Canadian Beauty College in Mississauga. Ashley had a great time and learned a lot while she was there. For those of you that missed it she has a great recap for you. ***** The Canadian Beauty College recently hosted a MAKE UP FOREVER seminar…